Jenna Ortega continues her meteoric rise — not only in Hollywood but now in the world of high fashion. The 22-year-old actress has officially been named the new international makeup ambassador for Dior Beauty, solidifying her position as a style icon and cultural influencer.
Known for her bold roles and even bolder fashion sense, Ortega is the perfect match for Dior’s modern yet timeless approach to beauty. She brings a fierce individuality that speaks to a new generation — confident, expressive, and unapologetically authentic. Her recent campaign announcement aligns seamlessly with Dior’s evolving identity: one that honors elegance while embracing edge.
Ortega first captured global attention with her breakout role as Wednesday Addams in the Netflix hit series Wednesday. Her performance earned widespread acclaim, including nominations from the Golden Globes and Emmys. Yet beyond the screen, it’s her daring fashion choices and commanding red-carpet presence that have made her a darling of the fashion world. From gothic glamour to sleek sophistication, Jenna has mastered the art of personal style — and that’s exactly what Dior celebrates.
In this new role, Jenna will collaborate closely with Peter Philips, Dior’s Creative and Image Director for Makeup. Together, they aim to showcase looks that are both artistic and accessible. Whether it’s a dramatic eye, a glowing complexion, or a bold lip, Ortega’s unique energy will breathe fresh life into Dior’s classic beauty collections.
This isn’t her first time working with Dior. She previously starred in campaigns for the Gris Dior fragrance and the Rose des Vents jewelry collection — moments that already hinted at a blossoming partnership. Her appointment as makeup ambassador is simply the next exciting step.
What makes Jenna Ortega stand out is her ability to merge the unconventional with the iconic. She doesn’t just wear a look — she owns it. That attitude aligns perfectly with Dior’s current mission: to empower individuals to express who they are through beauty. In press interviews, Ortega has shared that makeup has long been a part of her life. “I remember wearing lipstick on set when I was just ten years old,” she once recalled. “It gave me a sense of transformation — like I could become anyone.”
Now, as a face of Dior, she is not just transforming herself — she’s inspiring others to do the same. Fans can expect to see Jenna in a range of upcoming beauty campaigns, editorial spreads, and runway events, all with that signature Dior sophistication and her unmistakable edge.
In many ways, this partnership feels like a natural evolution. Jenna Ortega embodies what modern beauty is all about — strength, creativity, and self-expression. And with Dior by her side, she’s ready to make an even bolder statement.
Dior didn’t just choose a star — they chose a voice, a style, and a spirit. And with Jenna leading the way, beauty is about to get a whole lot more powerful.
