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Magnificence Never Ends: The Bulgari Brand Campaign | Bulgari

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A SEARCH
FOR BEAUTY,
AN INFINITE EXPLORATION

Mediterranean Sapphire Necklace

The ancient Mediterranean was comprised of wildly diverse cultures that often clashed, yet one powerful symbol transcended their differences and came to be worshipped by them all. From Babylon to Athens, the serpent was revered as a talisman of vitality, wisdom, and protection. In modern times, Bulgari has become the serpent’s keeper, resurrecting and transforming it into an emblem of High Jewelry through contemporary designs and colorful combinations of the rarest precious stones.