As Dubai’s population of high-net-worth individuals—those with at least $1 million in liquid investable wealth—continues to rise, now exceeding 72,500 and growing each year,haus & haus and The Elite Cars have joined forces to establish a new era of luxury experience. Built on trust, credibility and a deep understanding of how Dubai’s elite live, this partnership offers clients on both sides access to experts who understand their lifestyle, their values and what true service means in an evolving market.
Both organisations have seen significant growth in recent years. haus & haus, long active in Dubai’s premium property market, is further expanding its focus on luxury, building on its reputation for exceptional service and market expertise. The Elite Cars continues to make its mark as a trusted name in the luxury automotive industry, offering an extensive collection of vehicles from iconic global brands.
This alignment signals more than shared success, highlighting a shift in Dubai’s luxury ecosystem – one that calls for collaboration between brands serving the same discerning audience and raising the standard.
“This partnership is a very natural fit,” said Simon Baker, Managing Director of haus & haus. “Many of our clients buying in Dubai’s prime communities are already driving cars that reflect the same standard of living. We’ve simply brought it all together. Good homes, good service and good relationships.”
For Dubai’s elite, the collaboration offers something deeper than convenience. It’s a new level of confidence and continuity. Clients who trust one brand now gain access to another, with shared values of service, discretion and excellence.
“What’s happening in Dubai is more than growth; it’s transformation,” added Baker. “The market is evolving, and so are we, backing not only Dubai’s future, but the clients who believe in it.”
Quotes
“Dubai’s luxury market continues to accelerate and today’s high-net-worth individuals are seeking more than just exceptional properties. Our collaboration with The Elite Cars creates a bridge between two defining pillars of modern luxury where lifestyle, access and trusted expertise meet under one roof.”
– Simon Baker, Managing Director, haus & haus
“Luxury in Dubai is shifting from transactions to experiences, and that’s what makes the city so exciting right now. This evolution is creating a stronger, more dynamic market for those choosing Dubai as their home.” – Charlie Bannan, Managing Director, haus & haus
“The Elite Cars team shares our belief that real luxury isn’t just about the product, it’s about the journey. Together we’re creating new touchpoints for clients to engage with brands they trust and aspire to, whether that’s through a home, a car or the experiences that connect them.” – Simon Baker, Managing Director, haus & haus
“A consistent trend we’ve observed is that our clients view purchasing a car as more than simply acquiring a mode of transportation. It’s an investment in their lifestyle. Partnering with haus & haus enables us to offer greater value and connect with our clients on a deeper, more meaningful level, as we understand their world beyond just transactions.” – Mahmoud Imran, Sales & Operations Manager
“The Elite Cars has always prioritised building lasting relationships. Looking ahead, our initiatives aim to continue focusing on creating deeper bonds with our clientele, ensuring that every interaction leaves a lasting positive impact. Our vision extends beyond immediate growth; it is about being a force for positive change. We want to continue inspiring confidence and empowering our clients and partners. This is why our partnership with haus & haus perfectly aligns with our long term aspirations.”
– Mahmoud Imran, Sales & Operations Manager.
